Why is it that the smell of baked goods or the intro to "Girlfriend" can send us hurling back in time?

What really matters — a politician's political stances, or the way they sell themselves, truthfully or otherwise?

Does your favorite childhood video game stand the test of time? Or is it just the nostalgia that makes you remember it so fondly?

What made things like Tamagotchis or the Rubik's cube so popular? 

 Within sight of RIT's Racquet Club lies a slumbering giant; long forgotten by those who drive by, the former Kodak Riverwood Facility is about to wake up in a big way. Ambitious developer Fred Rainaldi Jr...

"Vocal fry" and "uptalk" just scratch the surface of the ways contemporary women are judged by their voices.

Exploring the expectations and social norms that stem from traditional gender roles in pop culture and society.

Liberals pride themselves on advocating for those being discriminated against, but what happens when it’s conservatives facing discrimination and liberals doing the discriminating, even if it’s unconscious?

Exploring why certain media are banned each year. 

Some alternative, creepy crawly treats for those who dare. 

Sex is still uncomfortable topic in this nation's education system. Reporter examines why this issue is taboo in our culture.

Is there still a stigma against LGBTQIA+ athletes here at RIT? 

Most people in the United States don't think about male circumcision. But isn't it strange that we needlessly mutilate infants because it's "normal?"

Expectations for women's dress codes are at best unreasonable, and at worst, impossible.

An exploration of the different views of smartphones and the millennial generation. 

It's a great time time to be alive. That's not to say things are necessarily good, or life is necessarily easy. On the contrary, while the reader of this editorial is likely preparing for at least a decade of student debt while barely able to afford a proper meal, it may not seem like a great time to be alive. Likewise, when we tune into CBS or CNN to yet another leaked video of police beating unarmed black men and women, when hyper-conservative zealots are still trying to shut down Planned Parenthood and when LGBTQ+ folks are still subject to near constant attacks, it can seem like a pretty dim time to be alive...

The story of one of New York's most intriguing abandoned landmarks.

A look into Rochester's serial killer. 

Horror in its many re-imagined forms -- including film and video games -- works to create feelings of suspense, terror, and ultimately relief when the fear has subsided...

Nearly every sports injury is scary to the person getting hurt and their teammates but some go above and beyond in their ability to make other people squeal, pass out, and even have heart attacks...

How scary can something on a tiny screen really be? 

There is nothing inherently wrong with dressing sexy for Halloween, but is that still true when sexy costumes are being marketed toward girls who are not old enough to consent? 

Even though phobias are the most frequently diagnosed psychological disorder in America, the scientific community knows surprisingly little about them...

Is this religion, or simply shady business? Reporter goes inside the Buffalo Church of Scientology to learn more about this mysterious church.

People don't buy what you do, they buy why you do it. 

A look at how the government and citizens of Rochester handle local protests and demonstrations. 

Social media and various technological advancements have brought protesting firmly into the 21st century.

There's a lot of things about RIT that some people learn the hard way. This guide is designed to prevent some fatal freshman mistakes.

When it comes to feelings of depression, anxiety, stress and relationship problems, you aren't alone. There are people here to help.

A guide for new students on how to get out and explore Rochester. There's so much more beyond campus!